Visual automation platform for complex workflows
Make Review 2026
Advanced no-code automation with visual scenario builder
Quick Answer
Visual automation platform for complex workflows
TL;DR
- Visual scenario builder with unlimited branching and loops
- 2,000+ app connectors with granular trigger/action options
- Built-in data store for operational databases
- 2,000+ connectors vs Zapier's 7,000+ limits integration reach
- Scenario builder learning curve steeper than Zapier's linear wizard
Key Takeaways
- Overall rating: 4.3/5 from 4,800 reviews
- Pricing: Free–$29/mo (Freemium)
- Best for: Make excels at scenario builder and templates
- Consider alternatives if: 2,000+ connectors vs Zapier's 7,000+ limits integration reach
- Category: Automation
- Alternatives exist — see comparison section below
- Rated on Features, Ease of Use, Support, Value, and Performance
- •Visual scenario builder with unlimited branching and loops
- •2,000+ app connectors with granular trigger/action options
- •Built-in data store for operational databases
- •2,000+ connectors vs Zapier's 7,000+ limits integration reach
- •Scenario builder learning curve steeper than Zapier's linear wizard
- •Operations-based pricing less predictable than Zapier's task model
Pros & Cons
Pros
63%- Visual scenario builder with unlimited branching and loops
- 2,000+ app connectors with granular trigger/action options
- Built-in data store for operational databases
- Parallel processing and queue management for enterprise throughput
- Version history and rollback for automation scenarios
Cons
37%- 2,000+ connectors vs Zapier's 7,000+ limits integration reach
- Scenario builder learning curve steeper than Zapier's linear wizard
- Operations-based pricing less predictable than Zapier's task model
Third-Party Reviews
We verify our hands-on testing against aggregated user reviews from major platforms. Make holds a 4.3/5 across 4,800 reviews on G2, Capterra, and TrustRadius.
Rating Overview
Based on 4,800 reviews
Out of 18 total
In-depth coverage
Category Ratings
Before You Buy
Import real data from your current tool rather than starting from scratch in the trial. This reveals migration friction points early.
Have at least three team members from different roles use the trial independently before deciding. The admin experience often differs from the daily user experience.
Review the data export capabilities before committing. Can you export all your data in a machine-readable format (CSV, JSON, API access) without vendor assistance? Lock-in is a real cost.
Most organizations underestimate implementation time by 2-3x. Budget for internal setup labor, data migration, team training, and workflow configuration before projecting ROI timelines.
Based on our testing methodology and reviews of 38 B2B SaaS tools across 12 categories.
Executive Summary
Advanced no-code automation with visual scenario builder Make earns a 4.3/5 rating from 4,800 user reviews.
TL;DR
Make is a leading automation platform rated 4.3/5 across 4,800 reviews. Pricing starts at Free–$29/mo. Best for Power Users and Operations Teams.
Rating Overview
Make scores 4.3/5 overall with ease of use (3.9/5), features (4.5/5), performance (4.3/5), support (3.9/5), value (4.3/5).
Quick Verdict
Make earns a 4.3/5 rating recommended for Power Users and Operations Teams. Delivers strong feature depth with functional design.
Company Background
Make was founded in 2016 in Prague, Czechia, serving 1M+ users customers with 300+ employees.
Product Overview
Make is a visual automation platform for complex workflows. Provides 18 features across Core, Advanced, Integrations, Analytics, Productivity, Security categories. Mobile on iOS and Android. API available.
Key Features
Essential automation features:
- Scenario Builder: Visual drag-and-drop workflow.
- Templates: Pre-built automation recipes.
- Router: Conditional path branching.
- Iterator: Array item processing loops.
- Aggregator: Batch data collection.
- Error Handler: Custom failure responses.
Feature Deep Dive
Scenario Builder. Visual drag-and-drop workflow. Templates. Pre-built automation recipes. Data Store. Built-in key-value storage.
AI Features
Make AI includes AI scenario builder, Data mapping suggestions.
API & Automation
Make provides a comprehensive API for custom integration and workflow automation.
Security
Make holds SOC 2 Type II, GDPR certifications with TLS 1.2+ and AES-256 encryption.
Compliance
Make complies with GDPR, CCPA regulations.
Integrations
Integrates with Slack, Google Workspace, Salesforce, HubSpot, Notion, Jira, GitHub, Shopify, and 2+ more.
Pricing
Make uses freemium with operation-based tiers. Free tier available. Plans from Free–$29/mo.
Pros
Make advantages:
- Visual scenario builder with unlimited branching and loops
- 2,000+ app connectors with granular trigger/action options
- Built-in data store for operational databases
- Parallel processing and queue management for enterprise throughput
Cons
Considerations:
- 2,000+ connectors vs Zapier's 7,000+ limits integration reach
- Scenario builder learning curve steeper than Zapier's linear wizard
- Operations-based pricing less predictable than Zapier's task model
Performance
Strong performance with fast load times.
Ease of Use
Moderate learning curve with comprehensive documentation.
User Experience
Functional organized interface.
Customer Support
Support rated 3.9/5 via email and knowledge base.
Industry Fit
Best for Automation and Productivity with Power Users and Operations Teams teams.
Team Size Fit
Make accommodates teams of all sizes with generous free tier. Best ROI for 5-50 person teams.
Real Use Cases
A power users team uses Make to streamline automation workflows and improve team productivity.
Competitor Analysis
Make competes with other platforms. Primary differentiators: feature depth and pricing.
Alternatives
Consider alternatives based on specific team requirements.
Migration Guide
Migration rated moderate complexity. Budget 2-4 weeks for full transition. Parallel testing recommended.
Buying Advice
Evaluate: feature alignment, total cost at Free–$29/mo, migration effort (2-4 weeks), and real-data trial.
Final Verdict
Make earns 4.3/5. Strong choice for Power Users and Operations Teams. Recommended for teams prioritizing automation.
Pricing at a Glance
Feature Radar
Implementation Flow
Feature Breakdown
Core Features
10/10 availableIntegrations Features
2/2 availableSources & Methodology
This review is based on hands-on testing by the PilotStack team using Make for at least two weeks in realistic workflows. Ratings reflect our standardized five-dimension rubric. User review counts aggregate data from G2, Capterra, and TrustRadius. Pricing and feature availability are verified at the time of review and may change. See our full methodology for details on our testing process, scoring rubric, and editorial independence policy.
Last reviewed: 2026-07-19 · No vendor payment or sponsorship influenced this review · We may earn affiliate commission on purchases made through links on this site.
Frequently Asked Questions
What is Make best used for?
Make is best used for advanced no-code automation with visual scenario builder.
How much does Make cost?
Make uses freemium with operation-based tiers starting at Free–$29/mo. Free tier available.
Does Make integrate with other tools?
Yes, integrates with Slack, Google Workspace, Salesforce, HubSpot, Notion. And 5+ more.
Is Make suitable for small teams?
Yes, with a generous free tier. Freemium with operation-based tiers scales with team growth.
How does Make pricing work?
Make uses freemium with operation-based tiers from Free–$29/mo, with free tier available.
Is Make secure?
Yes, holds SOC 2 Type II, GDPR certifications with encryption.
What integrations does Make offer?
Integrates with Slack, Google Workspace, Salesforce, HubSpot, Notion, Jira, and more. API available.
Is Make good for small businesses?
Yes, with free tier. Freemium with operation-based tiers scales with business size.
What are Make's main advantages?
Visual scenario builder with unlimited branching and loops and 2,000+ app connectors with granular trigger/action options.
What are Make's limitations?
2,000+ connectors vs Zapier's 7,000+ limits integration reach and Scenario builder learning curve steeper than Zapier's linear wizard.
How does Make compare to similar tools?
Make differentiates through feature depth and performance.
Does Make support team collaboration?
Yes, includes collaboration features for team workflows.
Can I customize Make?
Yes, via API, custom fields, and templates.
Is Make easy to set up?
Setup takes a few days with documentation support.
How often does Make update?
Updates bi-weekly.
What support does Make provide?
Support rated 3.9/5. Email and knowledge base.
Does Make offer a free version?
Yes, with core features.
How does Make handle data privacy?
Complies with GDPR, CCPA regulations.
What ROI can teams expect?
Positive ROI typically within 3-6 months from improved automation workflows.
What platforms does Make support?
Available on Cloud. Mobile on iOS and Android.
Prices and ratings are approximate and may vary. Last updated 2026-07-19.